This video talks about the what is #BCG matrix. What are four quadrants in BCG matrix (Stars, Cash Cows, Question Marks & Dog ). Watch out the BCG matrix examples of Apple and Coca Cola company.

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0:00 Introduction
1:15 What is BCG matrix ?
2:02 Market Growth Rate on Yaxis ?
3:40 Relative Market share on Xaxis ?
5:25 How to construct BCG matrix ( Stars, Cash Cows, Question Marks & Dog)
7:59 Quiz Time
8:49 BCG matrix of Apple company
10:05 BCG matrix of Coca Cola company




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Copyright Disclaimer under section 107 of the Copyright Act of 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, education and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. The information contained in this video is just for educational and informational purposes only and does not have any intention to mislead or violate Google and YouTube community guidelines or policy. I respect and follow all terms & conditions of Google & YouTube.

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#BCG #BCGMatrix #Digital_e_Learning #MBA #Goals #Objective #Management #PMP #Project_Management #Lean #LeanSixSigma #SixSigma #Quality
bcg matrix in strategic management