Grab your copy of Build Brand Consistency from HubSpot FREE: https://clickhubspot.com/gkm Every creator wants their audience to watch them for them but it requires a lot of strategy and diligence to build a personal connection with your audience. How to build that personal connection can feel elusive as well but really, it’s all about becoming the main character of your content. Today we’re diving into 6 practical tips that will help you embrace main character energy, and become the main character of your own content.
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TABLE OF CONTENTS
00:00 let me guess… you want people to watch you for YOU
00:44 Part 1: Why you need to become the main character in your content
01:22 Creatorly is accepting new clients!
01:47 the strategic benefits of main character energy
02:55 your brand will never FULLY represent you
04:15 YOU are the niche… but how?
05:34 my own approach to my personal brand
06:25 main character energy is all about building a personal brand
07:26 Part 2: To become the main character, you need to start as the sidekick
08:11 frame your content from your viewer’s perspective
08:43 make “YOU” content not “ME” content
09:23 your brand is about who you SERVE not who you ARE
10:18 it’s just like making new friends
10:48 Part 3: Embracing main character energy
11:15 you need to have an origin story & a mission
12:39 share some of your strengths (AND weaknesses)
14:00 you can still have boundaries as a creator!!
14:20 you need to get comfortable talking about YOU
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Hey, I'm Katie! I make videos about social media strategy and content creation. In addition to being a YouTuber, I also run a small digital creative agency that produces content for all kinds of creators! We edit podcasts, produce YouTube channels, develop online branding and Instagram strategies and more! If you want our help or just want to learn more, check out https://www.creatorlymedia.com'>https://www.creatorlymedia.com'>https://www.creatorlymedia.com'>https://www.creatorlymedia.com