This episode we’re looking at Behavioral Learning Theory. Behavioural Learning Theories assume that learning takes place as a result of responses to external events. In this video we take a look at two theories, Classical & Instrumental Conditioning.

How does Behavioral Learning Theory help marketers?
How can marketers better understand the Purchase DecisionMaking Process?
How does psychology relate to Consumer Behaviour?

How did you do with this video’s challenge? I would love to hear about that! Share in the comments section below your marketing thoughts, observations, or topic ideas, and let's solve it like a marketer!

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Attribution

Title: Pavlov’s Classical Conditioning
Author: Sprouts
License: Creative Commons Attribution license (reuse allowed)
Link:    • Pavlov’s Classical Conditioning  

Title: Why God has a Human Mind
Author: Valerie Tarico
License: Creative Commons Attribution license (reuse allowed)
Link:    • Why God has a Human Mind  

Title: Free Stock Video Experimental Clip / Artificial Intelligence and Internet Technology, Cyber Big Data
Author: Finding Footage
License: Creative Commons Attribution license (reuse allowed)
Link:    • Free Stock Video Experimental Clip / ...