UK motorcycle clothing brand Spada has for 30 years offered relatively affordable motorcycle clothing, but 18 months ago exSuperdry, Fat Face, Holland Cooper and EngineHawk designer James Kent joined the team, which has now completed an incredibly fast design overhaul and created a huge choice of new riding kit. Spada's range is now provably even safer, and the midlandsbased company has even introduced EN343 certification that proves the waterproofing of some of its jackets.
This documentary video is a fascinating insight into how James and the team has worked closely with suppliers, and shows a real understanding of material technology that gives use motorbike riders better, safer, drier gear.
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#motorcycle #design #documentary
Chapters
00:00 Intro
00:56 From bomb vests to Superdry
05:52 Redesigning the Spada brand
13:57 Designing better, safer motorcycle clothing
17:53 How Spada kept its bike kit affordable
21:39 Certified waterproof motorbike kit: A promise to stay dry
25:10 A new approach to designing a motorcycle hoody
29:53 Fitting the safest Level 2 armour to everything
38:08 How to get a good fit for all sizes of rider
43:19 New motorcycle jackets for men AND women
54:02 Timeless Spada Trucker jacket and Keanu Reeves style
57:50 Beanies, belts and boots