When building a community, there's one principle which lays the foundation for every community and culture around the world: People Like Us Do Things Like This. It's a sense of tribalism, and a concept that Seth Godin (a global thought leader, entrepreneur, bestselling author, and speaker) brought to the world more than 10 years ago.

Seth Godin and Ben talk about marketing, community, and what it was like to grow up in Buffalo, NY.

#remoteWork #startupLife #startupIdeas #startup #techStartup

 What Seth Godin & Ben Grynol discuss:

00:00 Intro
00:06 People like us do things like this
02:23 There isn't one Buffalo
06:59 The rise of the interview podcast
09:19 The expectation to embrace consistency over authenticity
12:57 New media is exciting because it's always changing
15:29 Following the path to find the dynamics of the medium
17:28 How do ads create value?
23:19 Defining the culture to drive action
26:02 Respecting people who like loud music
29:43 How do you build community?
41:50 Building a new path for learning

 WHO WE ARE:

Levels helps you see how food affects your health. With realtime, personalized data gathered through biosensors like continuous glucose monitors (CGM), you learn which diet and lifestyle choices improve your metabolic health so you can live a longer, fuller, healthier life.

 LINKS:

Become a Levels member: https://levels.link/joinstudy
Listen to the conversation on Apple Podcasts: https://podcasts.apple.com/us/podcast...
Listen to the conversation on Spotify: https://open.spotify.com/episode/77aJ...
Learn about metabolic health: https://levelshealth.com/blog
Subscribe here on YouTube: https://youtube.com/levelshealth?sub_...

 CONNECT:

Connect with us on Instagram:   / levels  
Connect with us on Twitter:   / levels  
Connect with us on LinkedIn:   / levelshealth  
Connect with us on TikTok:   / levelshealth  
Connect with Seth Godin: https://sethgodin.com/