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Creating a Website that Works for Your Business | Strategy First

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Clear Authentic Brands

Before you start building your website, it's crucial to have a clear strategy. This video emphasizes the importance of understanding the objectives for your website, such as generating leads, improving search visibility, or attracting highquality candidates. A cohesive strategy ensures all elements of your website, including fonts, pictures, and content, reflect your business identity and goals. Simplifying and clarifying your business vision and processes will make it easier to develop a consistent and effective online presence. Achieving success requires a unified message across all platforms, aligning with the overall strategy and business identity.

00:00 Building a Website Strategy
00:34 Defining Website Objectives
01:13 Integrating Business Identity
01:49 Achieving Clarity in Business
03:02 Consistency Across Platforms
03:21 Unified Customer Experience


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posted by j2k1na36