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In an unusual step away from its regular trade in extravagant luxury cars for the landed gentry, Daimler, desperate to reverse its fortunes after years of stagnation, attempted to spearhead its way into the highly popular market for British sports cars, models that were winning over the United States in droves during the 1950s.

However, the resultant car, the Daimler SP250, would prove to be the final nail in the coffin for the company's independence, as despite it possessing one of the finest V8 engines available for the time, it's mixture of obscure styling, high retail price, and a market already saturated by rivals such as Triumphs, MGs and AustinHealeys, meaning the losses made on this car would push Daimler firmly into the hands of Jaguar.

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