Deceptive advertising refers to the use of misleading or false statements in promotional materials to create a false impression about a product or service. This practice aims to influence consumers by presenting inaccurate information about a product's features, benefits, or characteristics. Deceptive advertising can take various forms, including false claims, exaggerations, or the omission of crucial information. Such tactics are prohibited by consumer protection laws and regulations, as they undermine the trust between businesses and consumers and can lead to unfair business practices. Regulatory bodies, such as the Federal Trade Commission (FTC), actively work to identify and penalize deceptive advertising to ensure transparency and fairness in the marketplace.

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