Thinking of becoming a startup founder? Awesome! There is – almost – no comparable adventure in life. But don’t enter the venture unprepared. Invest a small amount of your time to learn more about how to become a great founder. Tom is a thought leader focussing on building earlystage startups. Since 1999, he has been developing digital products for startups and innovative companies across Europe.

He is cofounder of the Digital Innovation Lab, an agency dedicated to the development of innovative, digital products. He has accompanied, developed or advised dozens of startups and thus significantly shaped the first years of their development. His book, the «Startup Hacking», is based on his vast experience serving and empowering startups since 2014. It is intended to prevent first time founders to avoid most of the known mistakes within the first 36 month within the live of a startup founder and can be understood as a travel guide for startups. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx