Genero was founded on the simple idea that marketing should be profitable for the client, not just the agency.

15 years and 300+ cases later, we’ve learned a thing or two about profitable marketing. Now we finally combined all the strategies, tactics, and tools into one standardized way of working.

We call it the Ecommerce Growth Method.

Learn more: https://generogrowth.com/ecommerceg...

(0:00) Why focus on profit?
(3:10) Discounts
(7:38) Growth Canvas: 3 steps to better performance
(9:47) Growth simulation and forecasting
(13:46) Growth Levers
(14:50) Budget
(15:50) Dashboard and making decisions