In this episode, we have the privilege of speaking with Anil Reddy, the visionary founder and design director of Lollypop Design Studio. Anil is an artist at heart, a designer by soul, and an entrepreneur by choice. From starting in a garage with just two people, Lollypop has grown into a global design powerhouse with 240 talented individuals. Their work has significantly impacted millions of lives and earned national and international recognition.

In our conversation, we delve into Anil's inspiring journey that revolutionized the digital experience in India. We explore his philosophy on design, the importance of mentorship, and his belief in the power of continuous learning. Anil shares insights into the evolution of Lollypop, the challenges and triumphs of building a design studio from the ground up, and his vision for the future of design.

⏰ Timestamps
00:00 Precap
01:25 Introduction
02:51 Welcome
09:46 How Lollypop started
18:09 Mindset of selling for a designer
23:44 Is Anil Reddy handson
24:39 Freelance vs Agency
26:45 Is agency the only way to grow for a freelancer
30:14 How to start fetching projects as an agency
36:41 Healthy pipeline of projects
39:39 Design Agency Competitors
41:32 When he became agency with more projects
46:24 How to handle designer ego
51:27 How to start pricing the projects
56:30 Design and client suggestions
1:05:00 Red flag clients
1:09:25 Client without a budget
1:14:36 Quality not proportional to budget
1:17:24 Common pitfalls of a new design agency
1:21:40 Two types of design studios/agencies
1:24:41 Benefits of getting acquired
1:26:45 Worklife balance of an agency owner
1:29:57 Difference between clients in India vs foreign countries
1:32:44 Should designers and agencies be worried about AI
1:34:55 India to be a goto design destination
1:36:18 Summary

Anil's Socials
LinkedIn:   / anildesign  
Twitter:   / anildesign  
Instagram:   / anil.design  

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Website: https://www.hemanthsharma.com
LinkedIn:   / hemanthsharma  
Twitter:   / hemanthsharma  
Instagram:   / hemanth.design  

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