So thrilled to have the chance to chat with bestselling author and culture expert, Dr. Marcus Collins. He's a gifted communicator and educator whose point of view helped me shift my perspective on how to better connect with my community.
We discussed important takeaways from his bestselling book, "For The Culture," diving into the relationship between culture and decisionmaking.
But let me properly introduce Dr. Marcus Collins: He is a renowned marketing expert and cultural translator. As a clinical professor at the University of Michigan's Ross School of Business, he shares insights on how culture profoundly impacts human behavior and consumption.
He has a multidisciplinary background spanning engineering, advertising, music, and technology. Bridging academic research and realworld practice, Dr. Collins offers invaluable insights into navigating cultural currents and helping brands forge authentic connections with audiences.
I hope you enjoy watching this as much as I enjoyed recording it.
Marcus Website
https://marctothec.com/
A few things we talked about.
My Interview w Rob Kozinets on Netnography:
• Netnography Pioneer Robert Kozinets o...
Read Write Own by Chris Dixon:
https://readwriteown.com/
Web3 Marketing by Amanda Cassatt:
https://amandacassatt.com/
Start with Why by Simon Sinek
https://simonsinek.com/books/startwi...
This is America music video by Donald Glover:
• Childish Gambino This Is America (O...
Jay Z, Izzo (H.O.V.A.) Music Video
• JAYZ Izzo (H.O.V.A.)
Beats by Dr Dre Presents You Love Me
• Beats by Dr Dre Presents You Love Me
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The Creative Block on Apple Podcast | https://podcasts.apple.com/us/podcast...
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Produced by VINPIX Studios, X | @vinpixstudios
Production Support By Tucker J. Hampson
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