In this episode of Live Life by Design, we sit down with Jesús Hacerse, founder of Señor Pollo, to talk about his inspiring entrepreneurial journey, from humble beginnings to managing multiple franchise locations. Discover how he turned challenges into opportunities, expanded his brand across states, and built a thriving business that’s rooted in authentic Sinaloan culture. If you're a fan of business insights, food industry tales, and the grit of entrepreneurship, this episode is for you.

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Timestamps:
00:10 Introducing Jesús Hacerse and Señor Pollo
00:36 The origins of Sinaloanstyle chicken
01:17 Authenticity in Mexican cuisine and customer reactions
02:18 Señor Pollo’s expansion from Utah to New York
03:42 Corporate vs. franchise business models
04:42 The challenges of scaling a business
05:31 Entrepreneurship: Learning from experience
07:09 Transitioning from a restaurateur to a franchisor
10:24 Navigating the pandemic and adapting business strategy
13:14 Jesús’ advice for entrepreneurs
16:38 The vision for Señor Pollo and beyond
18:46 The importance of hiring the right people
21:20 Challenges and rewards of scaling a franchise business
26:35 Managing costs and pricing in the food industry
34:03 The mindset shift from selfemployed to business owner
40:09 How Jesús turned Señor Pollo into a franchise
49:21 Living life by design and the power of fearlessness