Serverside tagging might be a confusing concept for those who are used just to regular web tracking. But it’s worth giving a shot.
Learn what serverside tagging in Google Tag Manager is and why you might need it.
In this video, I will explain:
* what serverside tagging is
* the benefits of Google Tag Manager serverside tagging
* the drawbacks of serverside tagging
* how to configure your first serverside tagging setup (including Google Analytics 4)
* how to connect custom domain
* how to upgrade your server (so that it would work on your live website)
* additional things to know
=== TIMESTAMPS ===
00:00 Intro
00:29 What is serverside tagging in Google Tag Manager?
02:31 Benefits of serverside tagging
05:18 Disadvantages of serverside tagging
08:31 How to configure serverside tagging in Google Tag Manager
31:48 How to connect custom domain
40:00 Upgrade your server
46:36 Frequently asked questions
48:25 Final words
=== LINKS ===
Subscribe to our Youtube channel / @analyticsmania
⭐⭐ Intermediate/advanced GTM course (includes serverside tagging)⭐⭐
https://www.analyticsmania.com/course...
✭ How to install Google Tag Manager on your website https://www.analyticsmania.com/post/h...
✭ App engine setup (bash code) https://developers.google.com/tagpla...
✭ Serverside: Configure a sandboxed JavaScript policy
https://developers.google.com/tagpla...
=== CONNECT WITH JULIUS & ANALYTICS MANIA ===
✭ Facebook / analyticsmania
✭ Twitter / fedorovicius
✭ Linkedin / fedorovicius
Subscribe to our Youtube channel / @analyticsmania
#googletagmanager