Serverside tagging might be a confusing concept for those who are used just to regular web tracking. But it’s worth giving a shot.

Learn what serverside tagging in Google Tag Manager is and why you might need it.
In this video, I will explain:
* what serverside tagging is
* the benefits of Google Tag Manager serverside tagging
* the drawbacks of serverside tagging
* how to configure your first serverside tagging setup (including Google Analytics 4)
* how to connect custom domain
* how to upgrade your server (so that it would work on your live website)
* additional things to know


=== TIMESTAMPS ===
00:00 Intro
00:29 What is serverside tagging in Google Tag Manager?
02:31 Benefits of serverside tagging
05:18 Disadvantages of serverside tagging
08:31 How to configure serverside tagging in Google Tag Manager
31:48 How to connect custom domain
40:00 Upgrade your server
46:36 Frequently asked questions
48:25 Final words


=== LINKS ===

Subscribe to our Youtube channel    / @analyticsmania  

⭐⭐ Intermediate/advanced GTM course (includes serverside tagging)⭐⭐
https://www.analyticsmania.com/course...

✭ How to install Google Tag Manager on your website https://www.analyticsmania.com/post/h...

✭ App engine setup (bash code) https://developers.google.com/tagpla...

✭ Serverside: Configure a sandboxed JavaScript policy
https://developers.google.com/tagpla...


=== CONNECT WITH JULIUS & ANALYTICS MANIA ===

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✭ Twitter   / fedorovicius  
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Subscribe to our Youtube channel    / @analyticsmania  

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