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Explore the rapid evolution of men's fashion influenced by celebrity culture and the impact on traditional styles. Reggie Casual delves into the legacy of Virgil Abloh, the pitfalls of performative trends, and the resurgence of authenticity in brands like ALD and Noah. Discover how men are reclaiming their style narrative amidst industry shifts.
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The Casual is the home of international fashion, culture, and lifestyle based in Tokyo, Japan.

Keep it Casual.

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MUST READS!!!

Purple Cow Seth Godin: https://amzn.to/2OxBROs
Ametora W. David Marx: https://amzn.to/2RJpYau
Thread's Not Dead Jeff Finley: https://amzn.to/2SUAltd