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How Mark Cuban Negotiates Deals with NBA Players

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Daymond John

I sat down with Mark Cuban to talk about his background in business, lessons he’s learned along the way and where he sees the future of business headed. He shares advice on negotiating with buyers and athletes and touches on his experience as the owner of the Dallas Mavericks. This Power Talk is packed with value for anyone looking to head into business!

What we talked about:
0:00 Start
8:38 The key to negotiating a good deal
9:20 Advice for uncertain times
16:15 Making deals with athletes
19:53 Serving as a role model

About Mark Cuban:
Mark ventured into the world of entrepreneurship at age 12 when he started selling trash bags. After graduating college and getting fired from his first company, Mark created MicroSolutions, a computer consulting service. He went on to sell MicroSolutions, and then created Broadcast.com a streaming audio internet service, which he also sold. He is now the owner of the Dallas Mavericks, as well as a star on Shark Tank. He lives in Dallas with his wife and three children.

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DAYMOND JOHN aka the People’s Shark turned a $40 investment into his worldrenowned brand FUBU to a 6 billion company. Daymond has since continued to be an entrepreneur in every sense of the word.


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In 2013, President Barack Obama appointed Daymond a Presidential Ambassador for Global Entrepreneurship, a position focused on promoting the power and importance of entrepreneurship on a global scale.



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