In the 201213 Premier League season, Queens Park Rangers had the third highest net spend in the division, the seventh highest wage bill, and a bigger budget than that season's UEFA Champions League finalists Borussia Dortmund yet they finished bottom of the league, with just 25 points, and were relegated to the Championship.
On a point per pound spent basis, it remains the most spectacularly terrible season in the history of the Premier League.
So in this video, through the lens of QPR under owner Tony Fernandes and his predecessors, HITC Sevens takes a look at precisely how not to run a Premier League football club.