In this video, we explore the signature style of Apple's design and how it has made their hardware products some of the most recognizable in the world. Apple's design philosophy is rooted in minimalism, functionality, and attention to detail, and this video takes a deep dive into what makes their design so iconic.

We start by looking at the history of Apple design and diving into the minimal forms of Apple's products, which are instantly recognizable. From the iPhone to the AirPod, Apple's design is all about creating a feeling of premium and quality.

We then explore what details Apple uses in its style. Apple's products are designed to be clean and calm. This means that every button, every feature, and every aspect of the design has been carefully considered to ensure it enhances the user's experience.

Throughout the video, we highlight the attention to detail that sets Apple's design apart. From the way the logo on the back of a MacBook is incorporated to the way the aluminum is used, every aspect of the design is scrutinized to ensure it meets Apple's high standards.

We also discuss Apple's current status as a (non) sustainable design compan.

Whether you're an Apple fan or simply appreciate good design, this video provides a fascinating look into how Apple's design style has made their hardware products so iconic

Products are modelled in Rhinoceros and Fusion 360, rendered in Keyshot, using iPad as a second screen for a MacBook Pro.