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If you are applying for a business loan from the bank the process doesn't end with you writing a Business Plan ... that's just the start. When assessing your request for a business loan the bank will want to assess your ability to deliver on the promises set out in your Business Plan.

And this is why your pitch to the bank is so important.

How you come across in the interview will have a major bearing on the outcome of the credit assessment, so you must prepare your pitch.

In this video Rob Warlow, the author of Loan Sharp: Get the Business Finance You Deserve' shares his thoughts on getting your pitch right.

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