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Coding qualitative data is just one part of the process, usually you need to create larger themes or topics to make sense of qualitative data. But how do you make sure that you don't go round in circles, but create new insight with each loop? Dr Cathy Gibbons, our qualitative expert, talks you through codes, themes, insight and 'chunking' in thematic analysis, and how to break down the seemingly impossible task of analysing your qualitative data in easy steps.