Welcome to the Golden Age of Orthodontics, where we dive into the future of orthodontic care. Today, we're excited to have Kelly Riedel, the COO of LightForce Orthodontics, as our special guest. Join us as we explore how LightForce is reshaping the industry with its revolutionary custom bracket technology. Imagine measuring and enhancing your protocols' effectiveness, all while setting a new standard in patient experience and practice efficiency. With LightForce, orthodontists can now create personalized digital treatment plans that are fast, precise, and uniquely tailored to each patient's needs. Kelly emphasizes the need to be customerobsessed! There’s never been a better time to be an Orthodontist.

IN THIS EPISODE:
[4:31] Kelly’s professional background and she shares a story about Jeff Bezos and a discussion of getting and keeping great staff
[12:17] Kelly shares innovations being integrated from Amazon to LightForce as she discusses their core values
[18:28] Kelly describes the process at LightForce once the patient information comes from the practice
[20:14] What role will AI play at LightForce
[25:28] Kelly discusses the future of changing technology

KEY TAKEAWAYS:
An orthodontic practice should be built around patient needs rather than what your competition is doing
LightForce designs and builds the tools they need. They don’t pull them off a shelf. This sets them apart and provides essential, revolutionary services for practices and their patients
Robots can do tasks well, and humans are needed when highvalue judgment and relationship building are required