Are your LinkedIn posts getting the reach and engagement you need? Looking for a written post formula you can repurpose? Explore a content strategy on LinkedIn using the written word.

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–    / @socialmediaexaminer  

‍ About Michaela Alexis
– Website https://www.mickalexis.com
– Course   / marketingcopywritingforsocialmedia  
– Resources & Offers https://www.mickalexis.com/sme
– LinkedIn   / michaelaalexis  

Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/l...
– Connect with Michael Stelzner (@Stelzner) on Instagram   / stelzner  
– Connect with Michael Stelzner on X   / mike_stelzner  

⏰ Timestamps
00:00 Intro
00:33 About Michaela Alexis
01:17 Why the Written Word Matters on LinkedIn
05:41 How to Create a LinkedIn Written Content Strategy: Reframe Your Mindset
12:29 How to Create a LinkedIn Written Content Strategy: Generate Content Ideas
19:31 How to Create a LinkedIn Written Content Strategy: Craft a Compelling Story
35:48 How to Create a LinkedIn Written Content Strategy: Embed the Lesson
42:43 How to Create a LinkedIn Written Content Strategy: Encourage Engagement

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