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స్విగ్గీ, జొమాటో, బిగ్ బాస్కెట్ ద్వారా మద్యం హోమ్ డెలివరీ? Liquor home delivery by Swiggy, Zomato?
Liquor home delivery: Swiggy, Zomato, BigBasket to restart what they did during COVID19 lockdown days, says report
In 2020, Swiggy and Zomato launched alcohol homedelivery in nonmetro areas to diversify their services during the COVID19 lockdown when their core business was significantly impacted. Currently, home delivery of alcohol is permitted in Odisha and West Bengal.
Food delivery giants Swiggy, BigBasket, and Zomato might soon start delivering lowalcohol drinks such as beer, wine, and liqueurs. According to a report by the Economic Times, several states including New Delhi, Karnataka, Haryana, Punjab, Tamil Nadu, Goa, and Kerala are considering pilot projects for this initiative. Industry executives have revealed that authorities are currently assessing the pros and cons of allowing alcohol deliveries.

Same innovation, different reasons
In 2020, Swiggy and Zomato launched online alcohol delivery in nonmetro areas to diversify their services during the COVID19 lockdown, when their core business was significantly impacted. Swiggy began its alcohol delivery service in Ranchi after obtaining the necessary approvals from the Jharkhand government. Zomato followed suit, launching in Ranchi and planning to expand to seven other cities in Jharkhand.

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