Are you feeling stuck in the mud when it comes to designing your new logo? Whether you're DIYing it or working with a designer, I know that creating a logo can sometimes feel like you're trying to solve a Rubik's Cube blindfolded. But don’t worry, I got you!

In this third instalment of our rebranding series, we're diving right into the nittygritty of brainstorming a strategic (and beautiful) logo for your business. Logos are like the faces of our brands, and getting them right is crucial because, believe it or not, we don't get second chances when it comes to first impressions!

Listen to episode 176: Guide to Rebranding Your Business the RIGHT Way https://whitedeer.com.au/rebrandingy...

Listen to episode 177: First 5 Steps BEFORE Rebrand – Setting the Foundations for a Lasting and Impactful Brand https://whitedeer.com.au/rebrandingy...

In this super actionable episode, I'm sharing the exact steps I take as a professional designer to help my clients, and even my students, craft logos that are versatile, simple, conceptual, and unique. We’ll break down the essential four parts of a good logo, chat about the importance of research and mind mapping, and even get our hands a bit dirty (figuratively speaking) with some sketching before diving into the design software.

So grab your favourite sketchpad and let's turn that logo dream into reality! And remember—simplicity and versatility are your new best friends.

P.S. If the whole DIY logo thing feels a bit overwhelming, don’t worry—you don’t have to go it alone. Join me in The Co+Creation Design Club where we can design your logo (and ALLL the graphics your business needs) together! FIND OUT MORE: www.whitedeer.com.au/club

Intro 0:00
About logos 1:30
The four keys to a great logo 3:26
How to brainstorm your logo 6:00
The anatomy of a logo 8:40
Getting started 9:45
Refine your ideas 11:45
Logo variations 12:02
Wrapping up 13:00

FREE VIDEO SERIES Create your own stunning visual brand, grow your business faster and feel (and look!) a million bucks ready for your best year of business yet in this 3part ondemand video training: Seriously in Business! Unlock your free access: https://www.whitedeer.com.au/seriousl...

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••• FREE BRAND STYLE QUIZ: https://www.whitedeer.com.au/quiz
••• RESOURCES: https://www.whitedeer.com.au/goodies'>https://www.whitedeer.com.au/goodies
••• PODCAST: https://www.whitedeer.com.au/podcast
••• INSTAGRAM:   / whitedeergd  


// BUSINESS TOOLS I USE + RECOMMEND:
••• CANVA (for all things creating your own brand + graphics): https://partner.canva.com/whitedeer


// KEEN TO WORK TOGETHER?
Firstly... whohooooo! I would be honoured. There are 2 routes we can take.

I can teach you how to create your own epic brand and graphics (DIY style!)
Either in my supported online course: DIY Design My Biz https://www.diydesignmybiz.com/
Or in a 9week group intensive: The Co+Creation Club (twice a year): https://www.diydesignmybiz.com/club

2. I can create your graphics FOR you collaboratively but fully made by a pro.
Either creating your brand/rebrand in my bespoke One:One Rebrand Experience: http://bit.ly/3WN2Pos
Or if you've got a solid brand we can create any additional graphics in VIP Design for a Day: bit.ly/407xCiV

3. Or if you'd like to inhale all my free or low ticket offers head here: https://www.whitedeer.com.au/goodies'>https://www.whitedeer.com.au/goodies



// DETAILS & CREDITS: Get new videos and graphic design tips each week, and feel free to comment with what tips would help serve you in your business most right now!

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DISCLAIMER: This video and description contains affiliate links to products I use and love, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support