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Merkur: Fords attempt to lure Yuppies in the 80's
Welcome to Auto Chatter! Todays episode is about the Merkur brand in the U.S. This was a blink or you miss it brand that didnt last long, but it doesnt mean they didnt have a story to tell. So break out your best skinny tie, grab a Perrier , and lets see how Ford tried to attract young urban professionals to Lincoln and Mercury showrooms!
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