The speaker is demonstrating how to use a tool like NVivo to create visual representations of findings. The steps include developing a project map, creating a word cloud, and using a framework metric. To show participants that are connected to a specific theme, one can use the MAP function under Explore, and then click on Project Map. The speaker demonstrates how to add a theme to the map and show associated items like participants and their demographic characteristics. The map can be rearranged using the layout function. This information is useful for presenting findings and telling a story.


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