Are you ready to discover the untold power of personal branding?
Join Chris Do at Adobe Max 2023 as he delves into the art of building a personal brand that resonates and stands out.
In this engaging talk, Chris delves into the art of creating a brand that truly resonates.
Here's what you'll learn:
The psychological appeal behind personalities vs. corporations.
How to identify and harness your unique superpowers.
The importance of vulnerability in a strong personal connection.
Leveraging life experiences and community for cultural impact.
Utilizing 'enemies' in your narrative to define what you stand against.
Developing a distinctive style and identity.
Transforming weaknesses into strengths for a compelling brand story.
Whether you're an entrepreneur, marketer, or simply curious about personal branding, this talk will equip you with the tools to craft a brand that's uniquely you.
#personalbranding #adobemax #branding #brandidentity #brandstorytelling
00:00 Introduction to Personal Branding
01:58 Discovering Personal Branding Through Influencers
05:27 Framework for Personal Branding Development
07:12 Building a Powerful Personal Brand: Key Goals
11:24 Irony in Human and Corporate Branding Approaches
14:11 Branding as Public Perception
17:11 Concept of Karmic Equity in Brand Building
20:26 Leveraging Personal Brand
23:32 Personal Branding as SelfDiscovery
27:44 Shadow Work in Personal Branding
33:26 Learning from Criticism in Branding
36:10 Simplifying Your Personal Brand
42:04 Storytelling in Branding: Superhero Analogy
51:39 Role of Style in Personal Branding
57:10 Conclusion: Essence of Personal Branding
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Pasadena CA 91105
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Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
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