Lettering animation is a pretty common task in modern Motion Graphics. So, we decided to create a comprehensive lesson with top recommendations on how to improve your lettering animations. This video contains a bunch of After Effects tips as well as animation approach suggestions. It turned out a bit longer than we expected, hope you will handle this amount of information ;)

Disclaimer 2: This video is aimed at people who have some working experience in After Effects or animation in general, so software basics are not explained.

We cover Lettering Animation topic indepth in the following of our courses:

Logo Animation in After Effects:
https://motiondesign.school/products/...

Motion Beast:
https://motiondesign.school/products/...

Courses on FramebyFrame techniques that also can be applicable to letterings animation:
Free FramebyFrame Fundamentals course:
https://motiondesign.school/products/...

FramebyFrame Hand Drawn FX:
https://motiondesign.school/products/...

Scripts and Plugins that we are using or mention in this video:

MDS Motion Tools (FREE) for optimizing workflow and solving some routine tasks.
https://motiondesign.school/products/...

Ease Copy (FREE) https://aescripts.com/easecopy/
for copying easings.

Omino Snake (FREE) https://omino.com/store/
for animating PNGs, precomps brushes along a bezier path:

Thicc Stroke (FREE) https://www.plugineverything.com/thic...
for creating tapered strokes and liquid drops.

Trapcode 3D Stroke
https://www.redgiant.com/products/tra...
for creating tapered strokes and liquid drops.



CREDITS:
Script & Idea Max Marakhovskyi   / maksim_marakhovskyi  
Illustrations & Art Direction Yana Abramova   / abramova.yanka  
Animation & Video Editing Max Marakhovskyi   / maksim_marakhovskyi  ,
Max Kravchenko   / mx_kravchenko  ,
Denis Bousygin   / deenis_b  
Sound Design Stan Kucherenko   / lazysleepydog  
Supervising & Voice Over Ihor Karas   / ihor.fish  


Timecodes
00:00 Intro
0:50 Cool "Writeon" Effect
1:51 Enhancing with Colour
4:40 Drops
5:33 General Dynamics
5:47 Rhythm and Order
9:57 Preparation & Final Accent
10:51 Move your letters
11:22 Stretch Letter's Path
12:03 Shake the Letter
12:55 Shake the tails
13:28 Details
15:08 Stick to Style