Every firm needs a clear strategy to gain a competitive advantage and thrive in a competitive marketplace. Porter's Generic Strategies is a tool that can help you to select a clear strategy.

Running Order:
Introduction 00:00
Different Strategies/Same Market Examples 00:26
Porter's Generic Strategies (Simplified) 00:55
Porter's Generic Strategies 02:00
Cost Leadership Strategy 02:33
Cost Leadership Strategy Examples 03:19
Differentiation Strategy 03:44
Differentiation Strategy Examples 04:25
Cost Focus Strategy 04:39
Cost Focus Strategy Examples 04:59
Differentiation Focus Strategy 05:18
Differentiation Focus Strategy Examples 05:39
Stuck In The Middle Strategy 06:01
Stuck In The Middle Strategy Examples 06:43
How to Use Porter's Generic Strategies 06:58
Criticism 07:40

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