Concept testing is the name for this method of research. So, you can find out if your customers will accept and buy your product and make important decisions before the launch.
In this video, we'll talk about the benefits of concept testing and the different ways to do it.
Why testing ideas is a good thing
When I come up with a new feature or idea for a product, I always think it will do well. But that's not usually the case. Customers are the only ones who can tell if a business
idea will work or not. Because of this, it's important to test your ideas and concepts before you share them with your target audience. Concept testing will give you information that will help you make products that sell well.


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Copywriter: Kamran Tagiyev
Voiceover author: Jeremy G.
Animation author: Aysun Ibadova
Sound editor: Mahluga Taghiyeva
Project manager: Kamran Tagiyev