Watch this video if you want to understand the product life cycle and how it impacts businesses.

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The video explains what the product life cycle is, providing you with the benefits and limitations of the model. During the video, the product life cycle is also applied to the Apple iPhone and Coca Cola.

A free supporting activity worksheet to allow you to apply your knowledge of the Product Life Cycle is available on the following link: https://www.twoteachers.co.uk/product...

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