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Resolute Pink Vodka Review In Tamil |Tamil Drinks Review | Vodka Review tamil | #resolutevodka

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This is my Review of Resolute Pink Vodka Tamil

my Review is Divided into 5 parts.

1. introduction, Appearance & Bottle labeling
2. Nosing & Raw Taste
3. Taste & Flavour
4. Recommend Glass & Mixing
5. Rating & Booze Metter

Hope you enjoy the Video.



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Resolute Pink Vodka a pink vodka made using strawberries and raspberries, with a natural sweetener and aroma from these fruits.


Sipping spirits brings Resolute to Mumbai

The domestic vodka market is robust with 4.5 million cases per annum and the superpremium segment is registering a brisk growth of 50 %.

| India Infoline News Service |

There cannot be a better word to explain a Mumbaikar, but Resolute. Sipping Spirits Private Limited (SSPL), India’s first boutique spirit bottling Company based in Goa launched an allnew range of super premium vodkas named “Resolute” today. SSPL has entered into an exclusive tieup with Melchers Group of Netherlands in 2007.


The grand idea is to revolutionize and refine the way people consume spirits and introduce the ‘Sipping Culture’ in India. Till now, vodka was clubbed under the “white spirits” segment but for the first time Sipping Spirits has refurbished the category with their all new black and pink variants.


The domestic vodka market is robust with 4.5 million cases per annum and the superpremium segment is registering a brisk growth of 50 %. There has been an epistemic shift in drinking habits and it is no longer considered a taboo in Indian society. A class of nouveau riche is emerging who aspire for vodkas superior to premium ones and yet priced moderately in comparison to imported brands. Sipping Spirits treads that line and caters to this segment.


“We are not launching a brand here. It’s a concept being introduced and a new segment being created.  Conceptually we are talking about a straight sipping product, which is so pure and all natural and one that can be enjoyed on the rocks or just as it is. We were the first company to launch nonscotch products at price points between Rs. 600 and Rs. 800 per quart in 2009, essentially creating a new segment and this is the segment that every one is talking about now” said Mr. Prasanna Natarajan, Managing Director, SSPL. On how the trade has embraced the product, he added “Our products are artisan grade, and not industrially produced. We stand out for the standards we have set ourselves, and hopeful that the trade will embrace us like they have done in the other states. Brands will come and go, but our concept is here to stay.”


Sipping Spirits holds the license for a number of international brands and products to be for the first time launched as "Bottled in India".


“Our aim is to build a vibrant brand and focus on reaching the right customers first. Once the prospect trails the product, he has every reason to buy or repeat (the buy). We are confident of growing the market share, and keep up the tempo with the new product launches” said Mr. Somangsu Biswas, Senior Vice President, SSPL.


On the production of the Vodka itself, he added “There are no secrets, just pure inputs.”