Simon Sinek, an international speaker and bestselling author of the books “Start With Why,” “The Infinite Game,” and “Find Your Why.” Simon discusses all things leadership, mentorship, and the struggles men face in building meaningful relationships. We also get into Simon’s personal life, including his career journey, the demons he wrestles with, and his hacks for mastering the art of storytelling.

Follow @simonsinek

00:00 Introduction
00:29 How do you stay optimistic during tough times, and what advice would you offer those who see the world through a pessimistic lens?
01:19 What is the key to effective leadership?
02:31 What are some effective exercises to develop leadership skills?04:32 You’ve compared it to parenting, which involves leadership. What do you mean by that?
05:31 What do you think is the biggest mistake leaders or managers make?
06: 25 What advice would you give to people looking for a mentor?
08:55 How does the tension between selfactualization and prioritizing a group's needs relate to leadership?
11:20 Why is it difficult to form deep and meaningful relationships in modern society?
14:23 How does the belief in American meritocracy contribute to the pressure on individuals when they don’t achieve success?
16:39 How do you manage and maintain authenticity despite the negativity and criticism online?
18:33 Do you ever feel lonely or judged for not following traditional paths in relationships and having kids?
22:35 How do you perceive the difference between valuing ideas for their own sake versus using them as a means to build a successful business?26:58 Why does a constant worry about money and fear of poverty have such a strong impact on a person’s life, and where might this anxiety come from?
30:19 Does evaluating men on professional and financial success contribute to their loneliness and reluctance to talk about it?
33:30 What are your methods for maintaining highlevel storytelling skills, and how do you stay at the top of your field?
36:41 What achievements would define success for you in five years, and what goals are you still aiming to achieve?

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