Inspired by the love of his grandmother, Chris Goode, founder of Ruby Jean's Juicery in Kansas City, Missouri, opened a health food business on Troost Ave. Historically recognized as a racial dividing line, Troost wasn’t thriving with new business, but Goode followed his heart, and with the support of KC community, operates as a beacon of entrepreneurial success.

Video produced in partnership with Blue Coffee Pictures. It premiered at ESHIP Summit 2019.



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