Sustainability marketing, also referred to as green marketing, is when a company focuses on social and environmental aspects in their marketing strategy.

Sustainability marketing is a way to build relationships with consumers with a likeminded approach to ethical business, as well as stressing the importance of what the world should like for future generations.

Let’s explore this topic together!!!

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Chapters
0:00 What is Sustainability marketing?
1:38 Sustainable Options in Marketing
3:42 Your Challenge
4:37 Final Thoughts
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Attribution

Niosi, A. (2020). Sustainable Options in Marketing (adapted). [H5P]. Licensed under CCBYNCSA.

Title: Seven Billion Dreams. One Planet. Consume with Care.
Author: UN Environment Programme
Link:    • Seven Billion Dreams. One Planet. Con...