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Want to learn more about trilliondollar megacorporations? We recommend reading "The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google", by Scott Galloway
https://amzn.to/30xZoZB (as an Amazon Associate, we earn from qualifying purchases)

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Sources & Citations

Evans, D.S. and Schmalensee, R., 2007. Catalyst code: the strategies behind the world's most dynamic companies. Harvard Business School Press.

Fernández, P., 2007. Company valuation methods. The most common errors in valuations. IESE Business School

Pinto, J.E., 2020. Equity asset valuation. John Wiley & Sons.

Linzmayer, O.W., 2004. Apple confidential 2.0: The definitive history of the world's most colorful company.

Goldfayn, A.L., 2012. Evangelist marketing: What apple, Amazon, and Netflix understand about their customers (that your company probably doesn't)

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