We travelled to Muscle Shoals, AL, the birth place of R&B and home to some of the most celebrated recording studios in the history of American music.

American artists like Otis Redding & Bob Dylan found their groove in Muscle Shoals, while international groups like the Rolling Stones were drawn by the allure of the place and the music it created. We had a chance to sit down and talk to these legends about the history of FAME Studios, the factors that shaped the Muscle Shoals Sound, and the future of their recording industry in the digital age.

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Originally aired in 2010 on http://VICE.com

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