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The consumer buying process is a series of stages that all consumers go through when purchasing a product. The speed in which weas consumersventure through this process depends largely on our exposure to the products we're considering as well as the expense of those products.

This video is an updated version of a older discussion of the consumer buying process. Although the content is the same, the examples have been revised to provide a more thorough explanation of the process.

If you have any questions please post a comment in the comments back and I'll get back to you as soon as I can. Thanks for watching.