This episode will teach you everything you would learn in a business degree, saving you $200,000 and 10,000 hours

Josh Kaufman is a renowned business expert and the author of the international bestselling book, ‘The Personal MBA’ which has sold over 900,000 copies worldwide. He is also the author of books such as, ‘The First 20 Hours’, and ‘How to Fight a Hydra’.

00:00 Intro
02:00 Why Did You Write The Personal MBA
04:32 What Is An MBA?
10:30 Should You Do A MBA?
14:19 How Difficult Is Starting And Running A Business?
16:57 First Steps To Setting Up A Business
19:29 Loads Of Business Are Finding Problems To Solve
27:49 How To Give Value To The End Consumer
35:47 How Do You Find Out If Your Idea Is Good?
39:11 This Is The Wrong Approach When Starting A Business
40:49 Why Should You Start With Value?
42:35 How To Market
44:04 Psychology & Marketing
46:06 Creating A Drive In The Marketing Strategy
48:23 Think Different
50:52 Be Brave To Do Something Completely Different
58:39 How To Become A Good Marketer
01:00:31 The Sales Piece In Any Business
01:04:38 Customer Service Matters
01:06:09 The Sales Framework
01:13:06 How Important Is Hiring?
01:14:50 What Role Does Competition Play?
01:19:09 Let's Talk Money
01:24:17 What Numbers Should I Pay Attention To?
01:26:35 Experimenting
01:34:55 Every Complex System Starts In A Simple Way
01:39:06 Mastering A Job
01:43:54 Ten Major Principles To Learn Anything
01:55:24 Removing Any Friction In The Process
02:01:38 Last Guest Question

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