In this video, we dive deep into the world of fast food inflation and shrinkflation in 2024. Discover why your favorite fast food items cost more and portions are getting smaller. We explore the economic, regulatory, and marketdriven influences behind these changes and what it means for you as a consumer.

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0:00 Introduction
1:00 What is Shrinkflation?
2:00 Inflation's Impact on Fast Food Prices
3:30 Rising Labor Costs and Legislative Changes
5:00 Global Supply Chain Disruptions
6:00 Examples of Price Increases in Fast Food
7:00 Consumer Reactions and Changing Dining Habits
8:00 Brand Strategies to Combat Costs
9:00 The Role of Technology and Digital Menu Boards
10:00 Menu Simplification and Premium Items
11:00 Operational Adjustments and Future Trends
12:00 Conclusion

Voiceover By: Natalie


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