Nothing in this world lasts for ever, though we should put our customer at ease with good practices, greener packaging & warranties.

This video is an introduction to the various aspects, however for a better understanding please check out the links from the "Additional Reading" section below and continue on your learning journey.

Note: Videos have been made with international students in mind, as such if your finding the speed of speech slow, please increase playback speed to 1.25 in YouTube.

I hope the video takes you beyond the definition & helps to make the learning process a little more tangible. Please subscribe & feel free to share.

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Video Content

0:00 Introduction to Packaging Functions Guarantees & Warranties
0:17 Packaging functions Containing & Protecting Products
0:43 Packaging functions Promoting Products + Example
1:46 Packaging functions Facilitating Storage, Use & Convenience + Example
2:51 What are Packaging considerations Recycling & Reducing Environmental Damage + Example
2:31 What is Labelling?
3:55 What is Persuasive Labelling?
4:10 What is Informational Labelling?
4:30 What is Product Guarantees?
4:56 What is Competition & Consumer act 2010?
5:54 Examples of Product Guarantees
6:37 Examples of Aspects that Void Guarantee
7:15 What are Warranties, Voluntary Warranty & Express Warranty?
8:05 What is Australian Competition & Consumer Commission?
8:59 How do Warranties Work?
9:38 What are Limited Warranties & Product Recall?

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Came across a great saying:

“Listening is hearing the needs of the customer, understanding those needs and making sure the company recognises the opportunity they present.” Frank Eliason

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Video Note:

Removed quiz questions
Reduced background music
Added Quotes

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Additional Reading:


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School of Learning
Arnav Dutta
  / arnavduttaa2020a44