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What are the 4 P's of marketing? Why do they matter?

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The Marketing Channel

0:00 Intro
1:20 Product
2:25 Price
4:00 Place
5:18 Promotion
5: 44 Coca Cola Ad 1
7:16 Coca Cola Ad 2

The most fundamental topic in Marketing is the concept of the 4 P's, also known as the marketing mix. This video includes contextual information associated with the 4 P's that many other videos leave out. To keep this video short more details about each of those 4 p’s are covered individually in other videos. Please check out my channel for those videos.

The marketing mix 4 P's include Product, Price, Place, and Promotion. Each of these 4 P's are interdependent and are the part of a marketing strategy. When the 4 P's are out of sync it can doom the marketing strategy. Creating the marketing mix that caters to the needs and wants of the consumer is of paramount importance.

Dr. Chanchal Tamrakar
The Marketing Channel
https://www.youtube.com/themarketingc...

posted by beskvasnipx