Steps To Success : How To Build A Brand From Scratch.
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In today's crowded online marketplace, building a brand is one of the most important steps to grow your online business. How do you stand out? In this video, we’re going to give you a behind the scenes look at the brand building process, and give you a simple 6 step plan that will provide the clearest path to launch a unique brand strategy.
You’ll learn how to research target audiences and business competitors, how to write a positioning statement, how to choose a brand name, how to write a business slogan, how to choose the perfect brand colors, how to choose complimentary font pairings, and how to design a logo. From start to finish, this video will explain how to create a unique brand identity that will help you grow your business or help you rebrand an existing one.
As a bonus we will give you a free downloadable branding plan, which we encourage you to follow along with, fill in and build your own brand. You can then take this brand messaging and apply it to all of your customer touch points including packaging, product photography, social media, website, and much more.
TIMESTAMPS
00:00 What is branding? How to build a brand
01:36 How to research target audiences and competitors.
03:10 How to pick a focus and business personality
05:09 How to choose a business name
07:18 How to write a slogan
08:30 How to choose a look and feel for the brand (colors and font)
10:09 How to design a logo
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LINKS
Resources on Shopify:
► How to Start Your Brand From Scratch in 7 Steps: https://bit.ly/3fvVhlK
► How to Design Your Online Store (with Zero Design Experience): https://bit.ly/2LmhVzf
► How To Design A Logo: https://bit.ly/3doYTE1
► Need help? We offer 24/7 support through:https://bit.ly/35Dn0MO
RESOURCES
► Oberlo Business Name Generator: https://bit.ly/2ysGyHG
► Shopify Business Name Generator: https://bit.ly/2WbW0ka
► Wordoid Name Generator: https://wordoid.com/
► Adobe Color: https://color.adobe.com/
► Font Pair: https://fontpair.co/
► Fiver: https://www.fiverr.com/'>https://www.fiverr.com/
► 99 Designs: https://www.fiverr.com/'>https://www.fiverr.com/
►Seek Logo: https://seeklogo.com/
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#BuildABrand #WhatIsBranding? #BrandStrategy #BrandingYourBusiness