For more information on Jesper K. Strange Kjeldsen, please visit our website www.tedxhamburg.de Jesper K. Strange Kjeldsen is cofounder of the Danish water company “Postevand” – The Danish word for tapwater.

People say that sometimes you can’t see the wood for the trees. It’s the same with water. In fact, some of the best and cleanest water is right within arm’s reach – from the tap. But what do you drink when you’re far from a tap? Postevand (Danish for tapwater) is some of the worlds best ground water, packaged in ecofriendly FSC cartons and always shipped over the shortest distance possible. Notably, Postevand asks people not to buy their product on the carton. For this, and his work against the overcrowded and blurry market of bottled water, Jesper has been awarded as Idealist of the Year 2015 in Denmark.

Website: www.postevand.com This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx