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Why John Deere is Moving Manufacturing to Mexico

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In this video, we dive deep into the recent news that John Deere & Co. is relocating some of its manufacturing jobs from the United States to Mexico. This move has sparked significant controversy and negative publicity for the farm equipment manufacturer. We will explore what’s happening behind the scenes with John Deere and other leading farm equipment companies, and break down five key points that illuminate the reasons behind this shift.

First, one of the primary reasons for John Deere’s move to Mexico is to reduce costs. While many consumers express a desire to buy Americanmade products, the reality is that not all customers are willing to pay the premium prices associated with U.S.manufactured tractors. The market demands affordable options, and these economy models are difficult to produce at a competitive price point in the U.S. or Europe due to higher production costs. Many consumers, particularly those who don’t use their tractors frequently, might not need the advanced features and durability of premium models. Therefore, producing these more costeffective models in Mexico helps Deere cater to this segment of the market without compromising on affordability.

Secondly, the COVID19 pandemic exposed vulnerabilities in the global supply chain, particularly highlighting the inefficiencies of the "Just in Time" production model. When shipping containers were scarce and factories faced unprecedented shortages, companies experienced significant disruptions. To mitigate these risks and improve resilience, manufacturers are rethinking their supply chain strategies. By relocating some production to Mexico, John Deere aims to shorten the distance between component manufacturing and final assembly, reducing the potential for future supply chain disruptions and enhancing overall efficiency.

Third, the labor market in the United States faces significant challenges. The aging baby boomer generation is retiring, leaving fewer workers to fill bluecollar jobs. Additionally, there is a mismatch between the education levels of new job seekers and the needs of the manufacturing sector. As more young people pursue higher education and whitecollar careers, there is less emphasis on trade schools and vocational training. This imbalance has led to a smaller and less skilled labor pool for manufacturing jobs. By relocating some operations to Mexico, John Deere is addressing these labor market issues while ensuring that production needs are met.

Next, China, once the global hub for lowcost manufacturing, is facing its own set of challenges. The "One Child" policy has led to a demographic shift, creating a shortage of younger workers. Additionally, the country’s reliance on large pools of cheap labor is becoming unsustainable as economic conditions change. Many companies that have previously relied on Chinese manufacturing are now seeking alternative locations. Mexico’s growing manufacturing capabilities and favorable economic conditions make it an attractive option for companies like John Deere, which are looking to diversify their production bases.

Finally, John Deere’s move to Mexico is part of a larger trend within the agricultural equipment industry. Other major players, including AGCO, CNH, and Bobcat, are also exploring or have already established manufacturing facilities in Mexico. This shift is driven by the country's proximity to the U.S. market, a relatively underutilized labor pool, and competitive production costs. While the movement of jobs away from the U.S. is disheartening, it could potentially offer benefits such as easing immigration pressures, providing costeffective products for consumers, and alleviating some of the labor shortages experienced in the U.S.

John Deere’s decision to move some manufacturing jobs to Mexico is a complex issue influenced by various economic and logistical factors. While the move has sparked controversy and concern, understanding the underlying reasons helps to provide a clearer picture of the broader trends impacting the agricultural manufacturing industry. By examining the need for economy tractors, the impact of the COVID19 pandemic, the U.S. labor market challenges, China’s manufacturing decline, and the overall industry shift, we can better appreciate the strategic decisions made by companies like John Deere.

For more insights and updates on the evolving landscape of equipment manufacturing and its implications for consumers and the industry, make sure to subscribe to our channel, like this video, and leave your thoughts in the comments below.

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